Our Newsletter


Our Philosophy



Miss Fit UK is a contemporary brand celebrating womens liberty, independence, confidence and the right to look and feel sexy. At Miss Fit UK we say "We love our boobs!"


Our main objectives are to achieve style and affordability without compromising on quality. We aim to dispatch most orders the same day, and if you're not 100% happy with your purchase you can send it back to us for a full refund.

Our excellence has been widely recognised in our short time of trading. Owner and founder Nikki Hesford was recently shortlisted to the final 28 of Shell's prestigious 'Young Entrepreneur of the Year' award as well as their 'Grand Ideas Award', and was also a recent finalist for two BIBA's awards amongst many other smaller accolades.

Wholesale Enquiries

Miss Fit UK Ltd supplies its brands to a large number of retailers including BeCheeky.com and other high street retailers. If you are interested in applying to be a stockist please email nikki@missfituk.com for a brochure.

We are currently taking account applications for Spring/Summer 2011.



Miss Fit UK is proud to support young enterprise at Shell Live Wire.